Global pandemic brings new opportunity to property development industry 2020-03-27
The outbreak of COVID-19 has undoubtedly changed our ways of living. The new ‘social distancing’ requirement has brought one of the biggest challenge in recent years to the traditional way of selling properties.
While this appears to be a temporal shut down of property sales, a few have however found the way out. On February 13th, Evergrande, one of the largest property developer in China, announced to shift its entire property sales business online. A record-breaking 44.73 billion RMB (approx. 6.3 billion USD) sales revenue was achieved as a result, by the end of February.
This message from this success is clear – the pandemic did not bring recession to property market, instead it urges an evolution of the way we sell properties. The idea of online property sales has been existing for long yet it has not been taking a significant role in property market. The underlying reason was not because it was ineffective, but because buyers have adapted the habit of onsite sales. With global quarantine removing the option of onsite sales, a perfect window is opened for the adaptation of online property sales.
With multiple years of experiences in the field of real-estate digitalization, 51WORLD proudly presents two ideal products for the evolution - 51Cloud Rendering Platform and H5 Mobile Display Suite
51Cloud Rendering Platform
Now that world is in quarantine, it would not be possible to meet up with property buyers in a display suite or go through the model, floorplans and brochures face-to-face with property buyers.
What if there is a way to do all these online, with no requirement on device?
51Cloud makes the wish come true.
This solution is built upon 51Cloud powered with 51WORLD 3D Interactive Sales System. The cloud server runs the 3D sales system and shares screens with both salesperson and property buyers, accommodating the delivery of sales pitch by the salesperson.
51Cloud Rendering Platform is installation-free with 24/7 availability. Sales pitch can be delivered anytime, anywhere. Connecting is as simple as sharing a web link, giving salespersons convenience and freedom like nothing else.
51Cloud login page, the system is capable of supporting English, Chinese and other languages.
Sydney Harbour Scene
Unit Selection (includes all floorplans)
Last but not least, the system is capable of integrating all marketing materials, including CG images, videos and brochures. Salespersons will be able to access everything about the project from the system.
Why is 51Cloud your best solution?
1.Powerful and immersive 3D effects help to deliver a next to real-life tour
2.Web based with no installation nor delay
3.Screen share and voice call ensure the best interaction and communication
4.Save training cost and prepare for the future
On top of cloud rendering and sales features, 51Cloud Rendering Platform is also packed with a built-in data analysis system. The system automatically records each instance of use, tracking projects presented and duration of the sessions, generating advices for sales teams to better focus their sales activities.
H5 Mobile Display Suite
Imagine you just found an incredible property, eager to share with your friends or persuade your family to buying it. There should be a better way to achieve your goal than bringing them to the display suite going through everything over again.
51WORLD’s H5 Mobile Display Suite is the ideal solution.
H5 Mobile Display Suite is a web-based system for online promotions and spreading. Designed for mobile devices, the application packs a set of features to showcase project region, masterplan, landscape and unit information.
How does H5 Mobile Display Suite help?
1.720° panoramas, intuitive and easy to use
2.Share and distribute through a simple web link or QR code
3.Integrate with CRM system
Sample Mobile Display Suite: http://51vr.com.au/webcase/xkh1j9nztzcuzzkq/
51Cloud Rendering Platform and H5 Display Suite are both great options for online property sales. With long service history, both products have received positive feedbacks from multiple property developers and sales agencies. 51WORLD shall continue to improve the products, facilitating the property development industry with the best tools to withstand this difficult time, for we believe what lies beyond this winter is a time of harvest.